Accelerate your path to scaling ad accounts: this Guide delivers a streamlined approach to rapidly create, launch, and test impactful DTC Landing Pages.
Everything You Need to Create Winning Landing Pages That Scale
Gain instant access to five (5) conversion-proven, copy & paste Landing Page Templates, a Core Messaging Workbook, and 2+ hours of video training to help you successfully install a Landing Page operating system into your business and save thousands on Agency fees and learning costs.
Ashvin Melwani CMO, Obvi
"Ryan has outdone himself with this Guide; the templates are extraordinarily detailed. The Workbook is bursting with value you'll keep coming back to. After consuming this Guide, you will 100% understand Landing Pages better than you do now. Don't sleep on this!"
Ryan Doney Co-Founder, Pagedeck
"The workbook is incredibly detailed and grounded in proven principles, and the templates make it easy to get up and running fast with a high degree of confidence of success. It’s quickly become one of my go-to resources."
Joshua Somerville, Co-Founder, Farsiight
"Can't believe the value in this course. I've spent significantly more on a landing page just for design only, which isn't backed by any conversion strategy. It's really refreshing how Ryan simplifies the whole process with all of the prompts in content blocks and easy to follow videos. I have so much more confidence in building a landing page that's backed by previously ran successful tests. Can't wait to report back on results! Thanks Ryan, this is awesome."
Ashvin Melwani CMO, Obvi
"Ryan has outdone himself with this Guide; the templates are extraordinarily detailed. The Workbook is bursting with value you'll keep coming back to. After consuming this Guide, you will 100% understand Landing Pages better than you do now. Don't sleep on this!"
Ryan Doney Co-Founder, Pagedeck
"The workbook is incredibly detailed and grounded in proven principles, and the templates make it easy to get up and running fast with a high degree of confidence of success. It’s quickly become one of my go-to resources."
Joshua Somerville Co-Founder, Farsiight
"Can't believe the value in this course. I've spent significantly more on a landing page just for design only, which isn't backed by any conversion strategy. It's really refreshing how Ryan simplifies the whole process with all of the prompts in content blocks and easy to follow videos. I have so much more confidence in building a landing page that's backed by previously ran successful tests. Can't wait to report back on results! Thanks Ryan, this is awesome."
Denis Grigas Senior Strategist, Acceler8
"The Templates are a masterclass in copy strategy alone. But the biggest value for me is the time we save from research to testing. What used to take us weeks now takes us days. We've shifted more focus to testing and optimizing and feel like we now have a structured approach to Landing Pages."
Denis Grigas Senior Strategist, Acceler8
"The Templates are a masterclass in copy strategy alone. But the biggest value for me is the time we save from research to testing. What used to take us weeks now takes us days. We've shifted more focus to testing and optimizing and feel like we now have a structured approach to Landing Pages."
Tried, Tested, and Proven
I‘ve distilled everything I’ve learned of Landing Pages and CRO over the past 7 years, working with brands like Magic Mind, The Nori Press, Pique Life, Pestie, and 8 Sheep Organics, into a comprehensive Guide designed specifically for Brand Operators looking to inject proven-systems into their business to rapidly create, test, and optimize Landing Pages.
Introducing The Business Owner’s Guide to Mastering Landing Pages.
I‘ve distilled everything I’ve learned after one year of operating my Landing Page Agency, working with brands like Magic Mind, The Nori Press, Pique Life, Pestie, and 8 Sheep Organics, into a compact guide designed specifically for business owners looking to inject proven-systems into their business to rapidly create, test, and optimize Landing Pages.
The Business Owner's Guide to
Mastering Landing Pages
5 Copy & Paste
Conversion-Proven LP Templates
Save testing dollars with my top landing page layouts that adhere to proven frameworks:
Product Overview Page
Product Overview Presell Page
Listicle Hybrid
Editorial Listicle
Branded Listicle
Mobile + Desktop
Copy Formulas + Media Prompts
Fully Customizable Sections
100-Page Step-by-Step
Guide Workbook
I teach you the best research systems for mining your core messaging pillars to write highly converting copy. I also walk you through each template, and teach you how to implement and split test your new Landing Pages.
Downloadable PDF
Avatar Development
Messaging Pillar Development
Review Mining System
Customer Feedback Survey Template
Competitor De-Positioning Planner
Reasons Why Planner
Offer Builder
ChatGPT Research Prompts
Template Instructions
Split Testing Systems
Bite-Sized
Video Training Modules
Run through each template and research phase with me as I share my screen and demonstrate how to use your new resources.
Introduction to Landing Pages
Figma Template Overview
Research Phase Task Demonstrations
Understadning Your Messaging Doc
How to Use CRO & Split Test
Microsoft Clarity Demo
Using Your New Looker Studio Report
Building an Operating System
Tools & Templates
Gain instant access to the exact tools and templates I use to efficiently conduct research, plan copy, and find winning angles.
After spending years and a questionable amount money testing different courses, I was frustrated with the lack of foundational direction and cohesiveness between formulating messaging and designing an LP for conversion.
Templates and copy prompts are as good as your understanding of your customer's pain points, desired outcomes, and aspirational benefits. Having your core messaging pillars developed can be a waste of work if you don't know how and where to use them.
A full-encompassing package that teaches foundational Landing Page knowledge and builds your core messaging pillars using data, proven design layouts and copy prompts, and critical CRO training to make impactful optimization decisions.
As far as I can tell, there is no other resource for primary operators like this for Landing Pages.
I created this Guide to satisfy my own itch.
Conversion-Proven LP Layouts
Templates
Courses
Conversion-Proven LP Layouts
Yes
Yes
No
Detailed Sales Copy Formulas
Yes
No
Yes
ChatGPT Research Training
Yes
No
No
Customer Survey Training
Yes
No
No
Review Mining Training
Yes
No
Yes
65 Headline Prompts
Yes
Yes
Yes
CRO + Split Test Training
Yes
No
Yes
Costs $1,000+
No
No
Yes
Meet Your Administrator
Landing Page Expert, Ryan Joudoin
With a decade of digital marketing experience, including Heading a Paid Social & CRO division for a Growth Agency and serving as the VP of DTC for a Portfolio Co, I've mastered what it takes to drive action through systems and Landing Pages.
I now own and operate a boutique Landing Page Agency catering to high-traffic DTC brands (many you know and love). I've channeled my expertise into a comprehensive Guide to make my strategies more accessible and fully capitalize on my years of experience and the systems I've built.
It's specifically crafted for operators with little to no knowledge about Landing Pages. This Guide will take your from Novice to Master in as little as a week.
"I’ve done the work, taken the courses, read the books, and experienced the failures for you. This Guide contains fully optimized assets and systems to produce higher conversion rates, lower costs, and scalable ad accounts using the incredible power of Landing Pages and Split Testing."
Payment is processed and secured by Stripe and PayPal by 128bit SSL encrypted payment.
All assets sent immediately after payment to your provided email address!
14-Day Money Back Guarantee
I get it, with only a few reviews how can you be sure this Guide will deliver? After your purchase, you have 14 days to ensure The Business Owners Guide to Mastering Landing Pages will add value to your Marketing and Advertising efforts. If you genuinely gave this Guide a shot - completed your Workbook, Customized your Templates, and tested them and you're still not completely satisfied and find no value in it, I will refund your payment, guaranteed!
Frequently Asked Questions
Q. How does the Elle P Academy Landing Page Guide differ from other resources available online?
Unlike generic templates and guides, the Elle P Academy Landing Page Guide is a culmination of a decade's expertise in digital marketing and hands-on experience with direct-to-consumer brands. It's not just a guide; it's a comprehensive system combining mobile and desktop templates, detailed copy prompts, and a workbook to craft your messaging pillars. This blend of practical tools and strategic insight sets it apart as a superior, all-encompassing resource for creating high-converting landing pages.
Q. Who will benefit the most from this Landing Page Guide?
The Elle P Academy Landing Page Guide is ideal for small business owners, startup founders, and digital marketers seeking a deep dive into creating effective landing pages without outsourcing. It's tailored for those who want to master the art of conversion-focused pages through a hands-on, practical approach, backed by proven frameworks and expertise.
Q. Can I use the templates and workbook if I’m new to digital marketing and design?
Absolutely! Our guide and templates are designed with both beginners and seasoned marketers in mind. Even if you're new to digital marketing or design, you'll find the templates intuitive and the workbook insightful. Plus, the copy prompts guide you on exactly what to write in each section, making the process seamless and educational.
Q. What ongoing support does Elle P Academy provide post-purchase?
At Elle P Academy, we pride ourselves on exceptional customer support. Post-purchase, you'll have access to our dedicated support for any queries related to the guide. Plus, we frequently update our resources to reflect the latest trends and best practices in digital marketing, ensuring you're always equipped with the most current and effective strategies.
Q. What if I don't have a Figma Account?
Don't sweat it. You can create an Account for free to access and edit your files.
Q. What If I have no idea how to use Figma?
You don't need to! I've created these templates so my Grandmother can use them. It's as smple as pasting in your copy, clicking a button to upload your media, and swapping colors and typography to match your branding.
Th Full Guide includes a video overview lesson on how to do all of this (it's super easy).
The Business Owner’s Guide To
Mastering Landing Pages
Access an easier way to start creating, testing, and optimizing Landing Pages to unlock your ad account for greater scale today:
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